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Case study:

scope of cooperation:

Post‑launch results (60 days prior vs after)

138% Conversion
105% Number
of products sold
335% Number
of transactions

In particular:

  • We designed the new in full RWD
  • We created the loyalty program concept and developed its mechanics, architecture, rules, missions
  • We combined key elements of the old program with the new one (existing scores, 250k of registered user accounts)
  • We integrated the program mechanisms based on gamification with the e-store
  • We implemented data acquisition and personalization systems
  • We implemented a technological platform for comprehensive management of the entire solution - Sitecore 7.5

Gamification‑based e‑commerce platform

An e-store for digital entertainment enthusiasts belonging to CENEGA - one of the largest game publishers. A Sitecore implementation.


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